About the Author
Introduction To “Starting An Insurance Agency Made Easy”
From a historical background of the insurance, types of insurance, agency types, and much more, this book is a contemporary means of establishing an insurance agency.
Here’s What The Book Covers
- Understanding Insurance: Originating from Babylonian and Chinese traders, the book stresses insurance fundamentals in this chapter. It further elucidates the practice of insurance that came into existence when merchants decided to limit the loss of goods so that merchants may not suffer losses.
- Types of Insurance: From life and health insurance to other minor types of insurance, this chapter is a gist of all kinds of insurance policies that exists today in the modern world.
- The Essentials: This chapter covers all the essentials for you to know before committing your time and money to start an insurance agency.
- Agency Types: This chapter highlights all the insurance agencies in the global market, from captive or exclusive to independent insurance agencies.
- Registration: When it comes to setting up a business, naming it is a crucial task, and this chapter educates you about every critical step needed to be fulfilled.
- Staffing: The potential of the company’s growth substantially depends on its employees, which is why this chapter is given a particular emphasis on the significance of staff members in an insurance agency.
- Marketing: No company can thrive without its appropriate marketing. Especially for insurance companies, marketing is crucial for reaching a wider audience. In this chapter, the author discusses different marketing tactics suitable for a start-up insurance agency to excel within minimal time.
- Finances: Now, you know you are willing to start your insurance agency if you have reached here. However, you must create a budget and estimate how much money will flow in and how much will be spent. In this chapter, the author gives an in-depth guide on how to manage your finances while expenditures for starting a new insurance agency business.
- Partnership: A company grows by selling its products and services to its customers. A partnership can often help quickly open up new markets that ultimately boost sales. This chapter sums up the importance of partnership for an insurance agency that’s newly established.
A Brief Overview Of The Author’s Profile
Gloria B. Cooper owns an independent insurance agency and has worked in the industry for more than fifteen years. As an insurance agent, she has successfully attained many skills during her life and has been able to treat herself with a comfortable lifestyle.
Cooper has worked with various companies to assist her in achieving her objectives. According to her, the secret to success in life is:
- To believe in yourself,
- Have a strong work ethic, and
- Have faith that you can succeed in all things
